At Dentsu Creative, we believe influence is a catalyst for advocacy. Influencers have the power to shape conversations, have lasting impressions on their followers and make societal impact. With that comes great responsibility.
As the new generation of influencers enter social media channels as creators and thought leaders, we have a vision to provide these creators with a platform to maximize their income, produce content that is effective and navigate the responsibility that comes with being tastemakers.
In response, we developed the Dentsu School of Influence, a custom, first of its kind programme for a collective of young creators